Cabernet Courier #08   |   August 8, 2024

Company Update

In this month's company update Steve focuses on a number of areas:

Market Growth: The summer season is heating up, and we're seeing a remarkable 40% year-over-year increase in listings across the company. Pending numbers are stronger than ever, showcasing our market resilience.

Company Initiatives: We've just wrapped up our Forever Forward Campaign, designed to keep all regions and marketplaces updated on how we're helping clients buy and sell real estate effectively. Our Unpack the Impact Campaign is also underway, addressing changes from the National Association of Realtors (NAR) settlement. We're ahead of the game with new forms and legal requirements!

Zillow Showcase Listing Contract: We’re thrilled to announce our new Enterprise-level Zillow Showcase Listing Contract. This groundbreaking tool will provide us with a competitive edge by showcasing listings through Zillow, allowing agents to stand out and attract more clients. Launching in mid-August or September, this is a game-changer for our market presence!

Agent Support: At the core of our mission is empowering our agents. We emphasize the importance of listings with our mantra "list to last" and provide support for managing property listings effectively.

Work-Life Balance: It's crucial to balance professional responsibilities with personal life. We encourage agents to focus on well-being and manage time wisely to maintain long-term success and happiness.

In this month's Marketing Minute, Angie Popovich, our social media manager from Northern Indiana, walks you through the steps to create stunning, professional-looking videos using the CapCut app for your phone.

Here's what you'll learn in the August Marketing Minute

• Getting Started: Learn how to start a new project and import your media effortlessly.
• Trimming and Splitting: Master the art of trimming and splitting clips to perfect your video timing.
• Transitions: Discover how to use transitions to keep your audience engaged and make your videos pop!
• Captioning: Auto-generate captions and customize them to ensure clarity and accuracy.
• Adding Audio: Enhance your videos with trending music and sound effects, while learning to balance audio levels for a professional touch.
• Exporting: Seamlessly export your completed video to share across social media platforms.

How to use the Quick Forms Guide

Watch time: 10 min

Maria walks us through the new Quick Forms Guide

What You Will Learn:

• Buyer and Seller Forms: Understand the updated Buyer Agency Agreements and Seller Services Agreements, including commission changes and essential signatures.
• Unrepresented Buyer Disclosure: Learn how to handle situations with unrepresented buyers and maintain clarity in your agency relationships.
• Transaction Coordinator and Coverage Agreement: Discover how these roles facilitate smooth transactions without representation, especially in family sales or when covering for other agents.

This video is crucial for agents looking to stay ahead and protect themselves and their clients effectively. Don't miss this opportunity to enhance your knowledge and skills!

Training Opportunities

Aug 20th 2024, 10-11am EDT

CabMBA Event: Home Staging - Take Your Listing to the Next Level
Learn about Boundary Line Adjustment vs Parcel Splits, Approvals, Tax Implications, the Action Steps Property Owners Need to Take & More!

Excellerate Resources

EXCELLERATE EDUCATION RESOURCE LIBRARY - Enjoy a wealth of learning at your fingertips!

• Access training videos, tutorials, and resources on Marketing, Tools, Business Planning, and more.
• Includes Cabernet MBA & EDU Event Video Replays, and resources from Title Resource Agency, Insurance, and Prosperity Home Mortgage.

LISTEN TO BEYOND THE TRANSACTION w/ MARIA

Your go-to podcast for all things real estate, entrepreneurship, and mindset. Tune in for captivating conversations with industry leaders, and let’s elevate our game together!

Do you know someone who is considering becoming an agent? Real Estate Institute has a bunch of opportunities for those looking to get into the business.

LOCATIONS & DATES

• Clarkston, MI - Salesperson Real Estate Pre-Licensing Course
  • September 12th - 18th
  • November 7th - 13th
• Grand Rapids, MI- Salesperson Real Estate Pre-Licensing Course
  • September 12th - 18th
  • November 7th - 13th
• Kalamazoo, MI - Salesperson Real Estate Pre-Licensing Course
  • September 12th - 18th
  • November 7th - 13th
• Lansing, MI - Salesperson Real Estate Pre-Licensing Course
  • October 24th – 30th
• South Bend, IN - Broker Real Estate Pre-Licensing Course
  • Sept 23rd - Nov 14th

Do you have photos of a recent event, closing, or just photos of you out doing the business of real estate? We'd love to add your photos to our social media marketing efforts.

Upcoming Events

Explore our calendar for forthcoming events, training opportunities, coaching sessions, and beyond!

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Feeling thrilled about something we are doing? Please let us know! Feeling frustrated? We want to know that, too. Click the link below to fill out a quick feedback form.

© 2024 BHH Affiliates, LLC. An independently owned and operated franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Equal Housing Opportunity.