Cabernet Courier #12   |   December 4, 2024

Share Your Success: One More in '24

How has participating in One More in '24 helped you build momentum and achieve success this year? Whether it’s scheduling one more listing appointment, making one more follow-up call, or hitting a personal milestone, your story could inspire others to keep going.

Your video testimonial can show others the power of small steps leading to big results. Submit your story today and help grow our community of success.

What We’re Creating:

A dynamic recap video featuring agents like you, sharing your journey with One More in ‘24. This is your opportunity to tell us how the campaign inspired you, what you accomplished, and what you’re excited to tackle in 2025.

What We’re Looking For:

Short, authentic video clips answering a few key questions:

• Did you achieve your “One More” goal? Tell us about it!
• How did the campaign impact your business this year?
• What feedback or ideas do you have to make future campaigns even better?
• What are your goals and aspirations for 2025?

How You Can Participate:

Grab your phone, hit record, and share your thoughts! Keep it casual, personal, and real – this is your story to tell. Your responses will be combined with others to create an inspiring highlight reel to celebrate this year and look ahead to 2025.

Video Format:

• Length: 5-15 seconds
• Orientation: Vertical (mobile-friendly, can be a selfie)
• Sound: Minimize background noise
• Shot Angles: Close-ups, medium shots (refrain from busy backgrounds)
• Lighting: Well-lit and clear
• Restate the question: Before answering restate the question and then go directly into your response

Send your video to: marketing@bhhsmi.com

We look forward to seeing what you all share.

Marketing Minute

Watch time: 2 minutes

Content Marketing Inspiration

Struggling to find inspiration for your marketing content? Devon O'Brien, your digital marketing specialist, is here to help! In this Marketing Minute, Devon shares her top 5 go-to resources for real estate agents to stay informed, inspired, and ahead of the trends.

What You'll Learn in This Episode:

• Discover powerful tools like House Logic, Zillow, Redfin, and Realtor.com for market insights and real estate trends.
• Leverage Social Media Today to create trendy, engaging content for your audience.
• Learn practical tips inspired by James Clear’s "Atomic Habits" to build effective and fun marketing habits for 2025.

Key Resources:

1. House Logic: Stay informed with trends and tips for seasoned or beginner agents.
2. Zillow: Access comprehensive reports on market conditions and buyer-seller behavior.
3. NAR.realtor: Find extensive data from an agent's perspective on market trends and lifestyle changes.
4. Social Media Today: Master creative, engaging content strategies for your marketing game.

Stay motivated and inspired to take your marketing to the next level!

Business Planning Tools for 2025

Start your upcoming year strong with our Business Planning Tools! This comprehensive workbook will help you set and achieve your goals. Access the materials today and start planning for a successful year ahead.

Get the Take Action Workbook >>

Excellerate: New Session Starts January 6

Our next Excellerate session begins on Monday, January 6! Starting in 2025, this training program will expand to 10 weeks, providing more time for training and additional content to set new agents up for success.

Introducing the Coaching Program in 2025

We’re excited to announce the launch of our Forever Agent Coaching Program.

Economic Updates from the NAR NXT Conference

Hear from Maria Kauffman, our Director of Training and Development, as she shares key economic takeaways from the NAR NXT Conference in Boston!

Tuesday, December 10th at 10 am ET: CabEDU – Title Transfer Tax with Chrissy Boes of Title Resource Agency.

Register Here >>

Excellerate Resources

EXCELLERATE EDUCATION RESOURCE LIBRARY - Enjoy a wealth of learning at your fingertips!

• Access training videos, tutorials, and resources on Marketing, Tools, Business Planning, and more.
• Includes Cabernet MBA & EDU Event Video Replays, and resources from Title Resource Agency, Insurance, and Prosperity Home Mortgage.

Check out this Showcase Comparison to highlight a Zillow Showcase listing and its performance metrics.

Why? Because the comparisons are great to share! See the real impact Zillow Showcase can have on your business and inspire both current users and those yet to join.

Give your listing the attention it deserves. 

Visit ListWithShowcase.com or reach out to Showcase@bhhsmi.com
 

Tune in to Maria Kauffman’s podcast, Beyond the Transaction, where she shares real stories, practical tools, and honest conversations with guest experts to help you navigate and thrive in the world of real estate.

Listen on: Apple Podcasts

Listen on: Spotify

Listen on: Amazon Music

Or search your favorite podcast app.

Earn Passive Income!

Help us grow our team with self-starters and success-seekers – someone like you! By referring both experienced and potential new agents, current agents can start earning passive income.*
 

If you refer someone who joins Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, or Executive Realty as an Independent Agent, YOU will earn 1% of their Adjusted Gross Commission, paid out on a quarterly basis.*

*Conditions apply, talk to your manager for more info.

Get the Agent+ Cheat Sheet     Submit an Agent+ Referral

Do you have photos of a recent event, closing, or just photos of you out doing the business of real estate? We'd love to add your photos to our social media marketing efforts.

Upcoming Events

Explore our calendar for forthcoming events, training opportunities, coaching sessions, and beyond!

Have Feedback?

Feeling thrilled about something we are doing? Please let us know! Feeling frustrated? We want to know that, too. Click the link below to fill out a quick feedback form.

© 2024 BHH Affiliates, LLC. An independently owned and operated franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Equal Housing Opportunity.