Cabernet Courier #17 - May 2025

Visit CabernetCourier.com for past issues

Optimize your Chalk Digital listing ad for better results

Healthy Initiative 2025 Meeting 2

Chalk Digital helps you attract more clients with fast, targeted ads across apps, websites, and streaming platforms—automatically launched with each new listing.

 

Want even better results? Spend just five minutes tailoring your ad to increase performance and engagement. Learn how in Devon's Marketing Minute

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Watch Devon's Marketing Minute to get the scoop
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Watch time: Less than 5 minutes

Heads Up: New Guidelines May Affect Your Listing Posts

Facebook and Instagram have stepped up enforcement of Fair Housing compliance, and that means some real estate posts may be removed—or worse, your page could get flagged.

We’re actively tracking the changes and will share a video and quick-start guide soon to help you adjust your content strategy

Watch the video below for some quick tips on how to approach your social media so that changes like these are less likely to affect you!

Show your face, not just your listings!

Social media is a powerful tool for marketing yourself and your listings—but staying ahead of constant changes can be a challenge. That’s where we come in.
 

Many of you already know Angie Popovich, our Social Media Ambassador, who’s been working with agents in Crown Point, Northern Indiana, and Gateway to build stronger, more effective social media presence. Now, we’re bringing her insight and energy to the entire company through a new monthly video series.

 

Each video will help you sharpen your online presence, adapt to trends, and attract more business through social media.


We’re kicking things off with a simple truth from Angie: People don’t follow listings—they follow people.

 

This month’s tip is all about showing up. If your face isn’t in your feed, you could be missing real connections and potential clients. Whether it’s behind-the-scenes moments, relatable stories, or a peek into your daily routine—being human is what gets attention (and results).

 

Watch the short video below and start rethinking your next post.

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Watch Now
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Watch time: Less than a minute

Zillow Showcase

Click here to learn how Showcase 
boosts your visibility

Email Showcase@bhhsmi.com  

to get started!

Did You Know?

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Every new Showcase listing includes a built-in performance dashboard that highlights views, saves, shares, and more. It’s a simple way to measure your listing’s impact and share results with sellers.

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Event Calendar

 

CabEDU: Understanding Property Types (Part 2)
May 20th | 10:00 am - 11:00 am ET

Learn More & RSVP Here >>

 

CabTECH: Supercharging Your Online Presence
June 10⋅| 10:00 am - 11:30am ET

Learn More & Add to Calendar >>

 

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Want to be a CabMBA Panelist?

 

We’re looking for all-star agents to share their expertise in our upcoming CabMBA training events! Topics include MoxiPresent, hosting open houses, prospecting strategies, and more.

 

Reach out to bhhstrainers@bhhsmi.com to get involved!

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Boost Your Earnings with Every Warranty Sale

 

Each home sale is an opportunity—not just for your clients, but for you too!

 

Earn $37.50 for every American Home Shield Home Warranty you sell while providing buyers with valuable protection for their new home. It’s an easy way to earn additional income while giving your clients reliable coverage.

 

Payments go straight into your agent account.

Disclaimer: This incentive program is contingent upon a formal joint marketing agreement between Berkshire Hathaway HomeServices (BHHS) and American Home Shield (AHS). If this agreement is terminated for any reason, the program will end immediately.

Get Your Listing Featured on Social Media!

 

Got a listing with unique charm or luxury appeal? We're featuring select properties on our BHHS Michigan, Northern Indiana, Tomie Raines, and Executive Realty social pages.

Submit yours below and we’ll spotlight as many as we can!

 

Submit Your Listing Here >>

Have a passion for real estate and helping 
others succeed?

We’re looking for experienced agents—especially those with an associate broker license—to help teach our pre-licensing classes. If you’re confident in your knowledge and love supporting new agents as they launch their careers, we’d love to hear from you!

 

👉 Email us to learn more or express interest

3000 E Beltline Ave NE, 49525, Grand Rapids

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